playWe work playfully creative.
thinkWe work with a strong conceptual approach.
innovateThrough clever navigation between «play» and «think» we create inspirational frameworks. This enables our clients to activate their resources, gain focus, and further develop & create something new.
hover, um mehr zu erfahren
Scroll down to bring chaos in order
play think innovate is our working approach
We awaken the curiosity and creative potential of all participants by energetically turning the cards around and questioning fixed things and conventions. Working in this playfully creative and conceptually strong manner with our clients leads to further development, and the possibility to innovate.
Our focus
rubio consulting supports companies from a wide variety of industries with the “play think innovate” approach. Whether it’s the ideation process, optimising the customer experience along the entire customer journey, the further or new development of a business model, developing a new vision, or the sharpening of their own brand positioning.
In recent years we have successfully developed our own rubio tools and acquired a broad knowledge base and wealth of experience, particularly in the two focus areas of "Education" and "Children & Families".
Is innovation pure coincidence?
Play and work
The rubio game® is always an integral part of what we do: one of our in-house tools for the development of handmade and tailored ideas.
Values compass
The core of our work is based on our values of “courage”, “collaboration”, “focus” and “playful creativity”.
Analogue thinking
We work very often in inspiring physical spaces. In doing so we actually take the development process into our hands and work analogue.
We’re convinced that both work spaces and locations contribute significantly to whether or not innovational development occurs. Our rubio team believes there are major underlying factors which support the creation of innovation. In addition to our work motto of “play think innovate” we find it very helpful to work interactively in a creative environment with unique and playful tools, as well as large writing and drawing surfaces. Our thinking is manual work - in our own development processes as well as those of our customers.
Wir sind davon überzeugt, dass der Arbeitsraum/-ort entscheidend dazu beiträgt, ob Innovationsentwicklung gelingt oder eben nicht. So gibt es für unser rubio Team zentrale Faktoren, die Innovation unterstützen. Neben unserem eigenen Arbeitsansatz “play think innovate” erleben wir besonders spielerische Tools, grosse Schreib- & Zeichnungsflächen sowie eine kreative Atmosphäre als sehr hilfreich. Unsere Denkarbeit ist Handarbeit - in unseren eigenen wie auch den kundenseitigen Entwicklungsprozessen.
Play and work
The rubio game® is always an integral part of what we do: one of our in-house tools for the development of handmade and tailored ideas.
Values compass
The core of our work is based on our values “courage”, “collaboration”, “focus” and “playful creativity”.
Analogue thinking
We work very often in inspiring physical spaces. In doing so we actually take the development process into our hands and work analogue.
Ready for a playful challenge?
Are you and your team ready for a playful and creative challenge at our Innovation Lab? Would you like to find out more about our work procedures and the different rubio Tools? Then pass us the ball and let’s get it rolling!
We innovate for you
Courageous, creative, eager to learn, curious and very excited about new challenges. As a team we bring a wide range of work experience to the table, as well as diverse and profound skills.
Mike Huber
Consultant
m.huber@rubioconsulting.ch
"For me innovation means, among other things, consciously focusing on creativity rather than possible restrictions."
Melanie Oberholzer
Falco Meyer
Consultant
f.meyer@rubioconsulting.ch
"Real change amazes us. Suddenly barricades disappear, walls fall, solutions grow."
Yvonne Lötscher
Consultant Design & Architecture
y.loetscher@rubioconsulting.ch
"A comfortable environment is the connection between space and empty space. Space as the basis of inspiration and creativity. Empty space as a source of calm and concentration."
Thomas Rüegg
Consultant
t.rueegg@rubioconsulting.ch
"Daring to leave one’s comfort zone leads to developing personally and successfully."
Stefanie Hasler
Diego Bachmann
Managing Director / Consultant
d.bachmann@rubioconsulting.ch
"It inspires me to tackle new challenges with dynamic people and to have the courage to break standards, learn new things, take on different perspectives and consciously step out of comfort zones."
What are our core competencies?
Courage for new paths
Openness and creativity
Diversity
Ability to implement
Targeted variety of methods
Contributing network
Direct and clear communication
Structured process design
Strategic and far-sighted thinking
Broad project, work and teaching experience
rubio customer pool
Our customers are a great gift! They give us the possibility to do what we love to do: find potential and use it for a future-oriented development of new solutions/innovations. We are pleased to share a selection of customer testimonials with you.
Customer testimonials
"The strategy workshops with rubio consulting are very well structured. Participants are challenged in an inspiring way, using a wide variety of methods and tools, thereby creating valuable outputs. Diego and his team are highly competent and understand their craft of accompanying their clients on the way to a solution. Thank you very much for your support!"
Melanie and Michael Herzog, Fifth-generation entrepreneurs, Herzog-Elmiger AG
"Workshops with the rubio consulting team are always perfectly organized with exceptionally friendly coaches and held in a light and pleasant manner. This ideal mix between a classic workshop and creative approaches fits superbly with the further development of our children's programs. I can only highly recommend working together with them."
Nicole Flühmann, Product Manager, Reka Holiday Resorts, Reka
"Working together with rubio consulting is very professional and on equal footing. On the one hand, they continually challenged us with possible frameworks, and on the other, repeatedly with methods and creative procedures. Their ability to create spaces to reflect calmly, and at the same time maintain attention in order to intervene sensitively, makes them a valuable sparring partner for us."
Stefano Costa, Michael Kost & Ivo Müller, Team Change & Digitale Transformation, Gemeinde Emmen
"For the development of the new world of our family mascot "Cheesy", we experienced excellent cooperation with a dynamic, professional and consistently positive team! rubio consulting is the partner when it comes to promoting innovation and moving projects forward in a goal-oriented manner to their final realization."
Emilie Mariéthoz, Annick Loos and Baptiste Constantin, Team Nendaz Tourisme, Nendaz Tourisme
"For the past few years—and still today—we’ve had the joy of working hand in hand with rubio consulting. Thanks to the professionalism and creativity of Diego and his team, we’ve developed a one-of-a-kind, innovative game for families. It enriches our tourism offering and transforms exploring the region—whether you're a visitor or a local—into an exciting adventure. A project that blends fun and strategy, taking our holiday destination to the next level. Grazie mille!”
Natalie Lupatini, Head of Marketing, Ascona-Locarno
You can get in touch with us here
Our Innovation Lab is located next to the Reuss in the middle of Lucern’s old town. «play think innovate» is not limited to four walls, but rather happens in many creative places around the world. The foundation for inspiration and creativity is built through personal dialogue. And that’s why we are happy to take the time to get to know you personally in our Innovation Lab. See you soon, we’re looking forward to it!
Let's stay in touch
Here you can subscribe to our newsletter. We send occasional updates about what's happening at rubio consulting and regularly invite you to events at our Innovation Lab.
